A practical comparison, not a sales pitch for either option.
If your business needs Power Apps or Power Automate work done, there are really only two routes: bring in a consultant for the specific project, or hire someone in-house to own the Power Platform ongoing. Both are valid — the right choice depends on your actual workload, not on which sounds more "proper."
A full-time in-house Power Platform developer in the UK typically costs £35,000–£55,000/year in salary alone, before employer National Insurance, benefits, training, and management overhead — realistically £45,000–£70,000 in total cost. A consultant engagement for a defined project, by contrast, might cost anywhere from a few hundred pounds for a single automation to £5,000–£15,000 for a substantial custom app, with no ongoing cost once the work is delivered.
You don't have to choose once and stick with it forever. Many businesses start with a consultant for an initial build — proving the value of automation with a low-risk, fixed-scope project — then decide later whether the ongoing workload justifies an in-house hire. This also avoids the common mistake of hiring a Power Platform developer before you actually know what you need built, which often results in a mismatch between the hire's skills and the business's real requirements.
If you have recurring but not full-time Power Platform needs, a retained arrangement with a consultant — a set number of hours or a rolling project relationship — often delivers most of the responsiveness of an in-house hire without the fixed cost. This is how most of CreuForge IT's ongoing client relationships work in practice.
If you're not sure which route fits your situation, that's exactly the kind of question worth asking in a free consultation before committing either way.
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